Talking to me, Seoul.

We have a special term 'Azumma' in Korean, which refers to middle aged women. They are sometimes identified that they poke their noses in everything and look slightly audacious.
As getting older, I feel like that I am becoming an Azumma, if I haven't been an Azummma already.
For talk to me campaign, if I were the 20 years myself, I would definitely not join it. However, I could find myself that I would join it as an Azumma in my late 40's. Why not?